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Hospitality Packages at Cheltenham
For more than two centuries, Cheltenham Racecourse has stood as one of the most prestigious sporting venues in the world. Set against the breathtaking backdrop of the Cotswold Hills, it is the true home of jump racing and the stage for some of the sport’s greatest moments. Every March, the Cheltenham Festival brings together jockeys, trainers, and racegoers from around the globe for four days of unmatched excitement, elegance, and sporting drama.
The Festival’s final day is crowned by the Cheltenham Gold Cup, the pinnacle of National Hunt racing. First contested in the 1820s, the Gold Cup has grown into one of the most celebrated events in world sport, drawing enormous crowds and creating moments that live forever in racing history. Alongside the Gold Cup, guests can enjoy a host of Grade 1 contests, including the Champion Hurdle, Queen Mother Champion Chase, and Stayers’ Hurdle – each race a showcase of speed, strategy, and pure sporting brilliance.
Through ICON by Engage, guests can enjoy the very best hospitality at Cheltenham, combining first-class service with a prime viewing location. Our exclusive ICON facility offers a stunning balcony view overlooking the home straight, where the horses charge down the hill and thunder towards the finishing post. It’s the perfect place to savour the atmosphere, enjoy fine food and champagne, and witness history being made at one of racing’s most famous festivals.
Whether you’re entertaining clients, celebrating with friends, or experiencing the Festival for the first time, our Cheltenham Festival hospitality packages deliver the perfect blend of tradition, luxury, and live sporting theatre.
Click on our 2026 Events Programme to download a PDF of our major events for the year that you can share with your organisation.
Cheltenham Racecourse 
Tuesday 10 March 2026 
Unrivalled Balcony Views at Cheltenham Racecourse
At ICON by Engage, guests can enjoy some of the finest views in British racing. Our exclusive balcony at Cheltenham Racecourse provides a breathtaking vantage point over the famous home straight – the stage for the defining moments of the Cheltenham Festival.
From this elevated position, you can take in the roar of the crowd and the thunder of hooves as the horses charge down the hill and battle up towards the finish line. With a glass of champagne in hand, watch the drama unfold in front of you as world-class races such as the Cheltenham Gold Cup, Champion Chase, and Stayers’ Hurdle capture the imagination of racing fans around the world.
The ICON balcony is the perfect place to soak up the Festival atmosphere. Cheer on your favourites, listen to expert tipsters sharing their insights between races, and celebrate every thrilling finish in style. Whether you’re joining us for business or pleasure, this is hospitality at Cheltenham at its most exciting – luxury, energy, and sport combined in one unforgettable experience.
Meet our ICONs
The Cheltenham Festival is famous for its atmosphere – a blend of sporting passion, style, and excitement – and at ICON by Engage, you’ll be right at the heart of it all. As part of your hospitality at Cheltenham, you’ll have the chance to meet some of the most recognisable names in horse racing, from legendary jockeys and celebrated trainers to famous racing personalities and pundits.
Throughout the Festival, our ICON guests often include sporting greats and racing insiders who love to share their stories, insights, and memories from the world of jump racing. Whether it’s hearing a behind-the-scenes tale from the parade ring or discussing the day’s card with a former champion jockey, these encounters add an extra layer of excitement to your Cheltenham Festival hospitality experience.
Travel Information
Public Transport
Cheltenham Spa Station is situated approximately 4 miles from the racecourse. A shuttle bus (£5 return) and taxis are available.
Car
Cheltenham racecourse advise the following:From the North (M5 Junction 9) – Exit M5 at junction 9 and continue to the racecourse via the Evesham Road (A435). As you approach the racecourse turn left into Southam Lane and enter Car Park at entrance 10 (North Car Park), for Green Car Park Labels. From the South (A40 Gloucester, M5 Junction 11) – Exit M5 at junction 11 and continue to racecourse via the A40 & A4013 (Princess Elizabeth Way). Follow signs for “Green Route” as you approach the racecourse.
Dress Code
The advised dress code for ladies is smart day wear, hats optional and
gentlemen are asked to wear a jacket & tie or suit.